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INTERNATIONAL TRANSLATION DAY 2021: A REMINDER TO SOCIETY
Have you ever wondered where, as humanity, would we be without translation? What our current world would look like without it? Among many...

María Palomares Tarí
Sep 30, 2021


INTERNATIONAL DAY OF SIGN LANGUAGE
According to the World Federation of the Deaf (WFD), there are around 72 million deaf people across the world. Collectively, these people...

María Palomares Tarí
Sep 23, 2021


TRANSLATING FOR THE WINERY INDUSTRY
Every wine lover would agree that wine is as much an intellectual pleasure as a sensory one… In fact, it is said humans started drinking...

María Palomares Tarí
Sep 15, 2021


A QUICK INSIGHT INTO RUSSIAN-SPEAKING MARKET AND ITS OPPORTUNITIES
It occupies one-tenth of all the land on Earth, it spans 11 time zones across two continents (Europe and Asia), and has shores on three...

María Palomares Tarí
Aug 26, 2021


ADDING VALUE TO YOUR EVENT : HOW SIMULTANEOUS INTERPRETING CAN LEAD YOU TO SUCCESS
Whether it is a conference, a convention, or a webinar that will deliver critical information to clients, prospects, or employees, there...

María Palomares Tarí
Aug 19, 2021


WHAT MAKES JAPANESE LANGUAGE UNIQUE?
With Japan being one of the world’s leading industrial powers, Japanese language services have become extremely important in social and...

María Palomares Tarí
Jul 31, 2021


HOW MINORITY LANGUAGES MAKE THE DIFFERENCE IN MARKETING
We already know that professional language services like translation and localization are imperative for reaching foreign markets, but...

María Palomares Tarí
Jul 19, 2021


WHY VIDEO TRANSLATION IS IMPORTANT TO YOUR CONTENT STRATEGY
Did you know that 82% of all internet traffic will be video content by 2022? Yes, video is exploding, and maybe more customers could be...

María Palomares Tarí
Jul 2, 2021


THE GERMAN LANGUAGE: A MAJOR ASSET IN THE GLOBAL MARKET
Today at YOKO we aim to appreciate the importance of the language with the largest number of native speakers in the European Union… Any...

María Palomares Tarí
Jun 21, 2021


MUSEUM ACCESSIBILITY: WHEN ART & CULTURE MEET TRANSLATION
Museums and cultural institutions everywhere recognize the diversity of their audiences, and in order to excite and inform visitors about...

María Palomares Tarí
Jun 11, 2021


PLAY IT SAFE: WHAT QUALIFIED MEDICAL INTERPRETERS DO FOR YOU
Communication barriers can lead to a variety of problems in countless occasions. But had you ever thought about the importance of...

María Palomares Tarí
Jun 2, 2021


THE PORTUGUESE LANGUAGE AND ITS FUTURE POTENTIAL
Did you know Portuguese is the most widely spoken language in the southern hemisphere? Yes, that’s right, the Portuguese language is one...

María Palomares Tarí
May 13, 2021


TOP 3 MYTHS & FACTS ABOUT TRANSLATION AND INTERPRETING – PART 2
The translation and interpreting industry is wide and demanding, and usually falls victim to plenty of myths and misconceptions. Some...

María Palomares Tarí
May 6, 2021


TYPES OF LOCALIZATION SERVICES – A QUICK GUIDE FOR GLOBAL GROWTH
There is no doubt that adapting existing products to new markets through translation and localization management is key for global growth...

María Palomares Tarí
Apr 29, 2021


UN CHINESE LANGUAGE DAY
Deeply rooted in history and establish as an official language of the United Nations in 1946, the Chinese language stretches to the...

María Palomares Tarí
Apr 20, 2021


WHY TRANSLATION IS MORE ESSENTIAL THAN EVER IN THE TOURISM INDUSTRY ?
Tourism represents development opportunities, promotes solidarity and understanding beyond borders around the world, while domestic...

María Palomares Tarí
Apr 12, 2021


COMMUNICATING ACROSS CULTURES: HOW INTERPRETERS DEAL WITH CROSS-CULTURAL ISSUES IN BUSINESS
In today’s increasingly global business landscape, the ability to connect with people from various cultures is key to creating strong...

María Palomares Tarí
Apr 5, 2021


GLOBAL FOODIE WORLD: WHY CULTURAL AND CULINARY TRANSLATION MATTERS
Live, love, eat; there’s no doubt it, food lies at the heart of our cultural identity, it is the cornerstone of life. Gastronomy is the...

María Palomares Tarí
Mar 25, 2021


TRANSCREATION (OR THE ART OF TRANSLATING ADS) : THE KEY PLAYER IN GLOBAL CAMPAIGNS
When international companies need to make their marketing campaigns, they must create assets that audiences in local markets are drawn...

María Palomares Tarí
Mar 15, 2021


WOMEN IN TRANSLATION : FEMALE TRANSLATORS AND INTERPRETERS WHO INSPIRE US ON WOMEN’S DAY
From Cleopatra to Rosa Parks and Malala Yousafzai, the world --and our history-- is full of inspiring women whose PASSION, WORK and...

María Palomares Tarí
Mar 8, 2021
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